Business Transformation Services, About Us

Sparking Constant Acceleration

Since our inception in 1999, we’ve helped companies drive to their next paradigm through the adoption of technology and elevation of data. From delivering products that delight end users to driving large-scale digital transformation initiatives to leveraging the latest in AI and machine learning to fuel go-to-market strategies, we partner with our clients so they can advance to their next phase of modernization.

At SQA Group, we are comprised of a team of technicians, engineers, data mavericks, and business strategists who delight in introducing technology solutions and services that enable our clients to be among the experience trailblazers. In partnership, we team with the pacesetters in your organization, introducing our technical and innovative frameworks and solutions to help you drive immediate impact every single day.

Vision

Helping companies accelerate to next-level impact

Core Values

Our core values deeply inform who we are, how we think and how we choose to show up:

Walk in Their Shoes

Lead from a place of empathy and true understanding

Celebrate Authenticity

We believe everyone should get to show up as their most whole version of self

Infinite Possibility

We balance dreaming of what could be, continually raising the bar of what’s possible with pragmatic steps needed to make progress forward

Be the Pioneers

Choosing to be among the Early Adopters, we take the path not yet traveled

Choose Growth

Try new things, challenge assumptions, and excitedly stretch

In the Words of Our Team

We asked a few of our team members to share their thoughts on our growth story and larger industry macro shifts!

Carrie Majewski VP of Growth Strategy

"The barrier to enter for tech adoption is low, the ability to leapfrog competitors is always within reach, and the ability to drive next-level innovation is always weeks, not years away."

Walter McAdams Chief Engineer

"Digital modernization — an organization-wide approach to changes in strategy, technology, processes, and ideology — will be imperative for any company that wants to keep up."

Marco Barrera Executive Solutions Partner

"Digital velocity and agility are non-negotiables. Being able to deploy hyper-specialized strike teams — top technical people who come in and get the job done — will be even more powerful."

Rob Lanza CEO

"There is so much to be excited for when considering how technology is shaping our future, especially when it comes to how we augment HUMAN experiences with tech-accelerated solutions for our most complex challenges."

Glenna Costa Head of People and Culture Operations

"Employee experience has never been more important. A forward-thinking approach to company culture, team structure, and work environment is essential for tomorrow's thriving companies."

Rob Ulmschneider Head of Data Solutions

"No matter when and where you jump in with AI, you can always be early. You can get in on the ground floor of innovations that will give you a competitive edge, while enjoying the benefits of a proven, mature technology."

A Look Back, A Look Forward

1999-2005

Open doors in RI, offering niche quality test and automation services
Rob Lanza first hire; Mark McPhillips joins as acting controller
In 18 months, grow to $10 million
Land national accounts including Disney, CVS, Pfizer and Bayer
Listed on Fastest Growing and Best Places to Work lists, including Inc 500
Expand breadth of capabilities by adding Solutions Team
Grow geographically from Boston to Florida

2006-2010

Rob Lanza is promoted to Head of Client Services, ushers in new client journey philosophy
Web applications increasingly become client facing, driving us to focus on performance as key to UX
Walter McAdams joins to head Performance Engineering and Automation practice
Surge service model emerges as “go to” for dozens of .com’s and high-tech firms
Solutions Team built to support end-to-end software delivery process engineering and client velocity demands

2011-2015

Ownership transition to Rob Lanza, COO, and Mark McPhillips, CFO
New vision for growth and purpose — tech services for business differentiation
Focus on helping clients lean into digital transformation as a means to compete
Client demand for help leveraging futuristic, modern technologies and capitalizing on methodological shifts
Growth swell of business in New England

2016-2020

Rob Lanza takes over as CEO
Launch of Advanced Analytics and Emerging Tech focus areas
Expansion of client engagements to not just impact CX and UX, but now EX
New office move to downtown Providence, RI
Introduce our rebrand as SQA Group

2021-Present

Formation of Client Success Management department to further strengthen client relationships
Growth of Solutions Team through hire of top data analysts, AI engineers, and data scientists
Increased client work/projects leveraging emerging tech, from IoT to cloud to hyper-automation
Internal tech team regularly tapped for media industry predictions around ML, AI and cloud
Continued growth of Go-To-Market team

Our Story